40 brands in FMCG portfolio
FMCG distribution
Linking the interests of manufacturers, retailers and end buyers of consumer goods (FMCG) by distributing high-quality brands and products.
Market Coverage
- Top supplier of all retail chains in BiH
- Strong long-term relationships with retail clients
- Full geographical coverage and a focus for all channels through specialists in modern trade (national chains), local chains and traditional trade
Sales Force
- Continuing education and institutionalized measurement of efficiency and effectiveness (strike rate, hit rate, store checks…)
- Sales Representatives equipped with tablets including CRM solution
- Dedicated Merchandising Team and strong organizational culture focused on shelves
Finance
- Long-term tendency for profitable growth
- Financial stability as a foundation for future growth and development
- Full transparency and “open book” policy with principals
Brand Management
- Brand Management Team ensures every brand receives the necessary focus and attention
- Management of the entire marketing mix in coordination with the principal
- Creative solutions for local promotions
Logistics
- Modern storage facilities certified according to international standards for various temperature regimes with continuous monitoring of the efficiency of storage processes.
- Efficient and accurate deliveries provide a service level of 98% with optimal cost per tonne/kilometer
- Full range of logistics services for principals including shipping, labeling and preparation of promotional packaging.
